Was LA LUCKY Brand hit by ransomware?

LA LUCKY Brand was listed by the Eldorado ransomware operation (United States), and stolen data was published on the group's leak site. Darkfield tracks this disclosure with the original leak post, screenshot and group context.

Who is the Eldorado ransomware group?

Eldorado is a ransomware operator tracked by Darkfield. See the full operator dossier for its known victims, sectors targeted, IOCs and leak-site infrastructure.

What data was leaked in the LA LUCKY Brand breach?

Eldorado published data attributed to LA LUCKY Brand, around 25 Employees records. Darkfield captured the leak post and a screenshot of the listing.

Ransomware victim disclosure

← All victims

L.A. Lucky Import Export, Inc.

listed as LA LUCKY Brand · Claimed by Eldorado · listed 2 years ago

25 Employees

Records

$5M

Ransom

demanded

20m

Age

since listed · data leaked

Status timeline

ListedNov 18, 2024
Data leakeddate unknown

At a glance

Group: Eldorado
Status: Data leaked
Country: United States
Sector: Business Services
Listed on leak site: Nov 18, 2024
Records: 25 Employees
Ransom demanded: $5M

About the victim

AI dossier — public-source company profile

L.A. Lucky Import Export, Inc. is a wholesale food distributor specializing in Asian groceries and food products for retailers. Founded in 2007 by George Nguyen as a third-generation Asian foods entrepreneur, the company supplies a variety of Asian food items to retailers across the United States. With fewer than 25 employees and annual revenue under $5 million, it operates as a regional wholesale supplier.

Industry: Grocery Wholesale & Asian Food Distribution
Employees: <25
Founded: 2007

Attack summary

Severity: medium — Confirmed data exfiltration with published proof from a small wholesale business; moderate sensitivity given customer/supplier exposure, but limited scale relative to larger enterprises. No regulated PII or critical infrastructure impact stated.

The Eldorado group claims to have encrypted LA Lucky's systems and exfiltrated business data. The group is demanding a $5 million ransom and has published the data as proof of the breach.

medium

Data the group says was taken

AI dossier — extracted from the leak post

business records
customer lists
supplier information
financial data

What the group claims

Grocery Retail · California, United States LA Lucky has been in business for over 28 years. In 2007, George Nguyen, a third generation of Asian foods entrepreneur, purchased LA Lucky with the idea of providing Asian retailers with a complete variety of food. < 25 Employees Revenue < $5 Million

Sources

Victim sitelalucky.com

Source

Indexed 2 years ago

This page surfaces a public ransomware disclosure indexed by Darkfield. Original posts come from the operator's own leak site; we cross-check against ransomware.live, RansomLook and RansomWatch where applicable. Share this URL freely.

Is this your supplier? Your competitor? You?

Pro plans monitor your domain, corporate emails, and crypto wallets across every new ransomware leak-site post, breach dump and Telegram callout — alerts within 5 minutes.

Disclosure context

About Eldorado

Eldorado is a recently emerged ransomware group first observed in June 2024, operating with apparent financial motivations and demonstrating a relatively broad targeting approach across multiple countries and industry sectors. The group's origin and affiliations remain largely undocumented in public threat intelligence reporting, with no confirmed links to state actors or established ransomware families, though their operational patterns suggest they likely operate as an independent entity rather than a formal RaaS model. Specific technical details regarding Eldorado's initial access vectors, encryption methods, and data exfiltration capabilities have not been extensively documented in public security research, though their targeting of over 112 victims across diverse sectors including business services, technology, manufacturing, and financial services suggests they employ opportunistic attack methodologies rather than highly specialized techniques. The group has demonstrated a geographic focus primarily on the United States and Canada, with additional activity observed in Italy, UAE, and Croatia, though no specific high-profile campaigns or major ransomware incidents have been publicly attributed to this group by federal agencies or major security firms. As of current reporting, Eldorado appears to remain active with no documented law enforcement disruptions or confirmed rebranding activities, though the limited public visibility of their operations suggests they may be a smaller-scale operation compared to established ransomware families. The group has been linked to 112 public disclosures across our corpus. First observed on a leak site on June 6, 2024; most recent post January 22, 2025. The operation is currently inactive.

Also tracked as: el dorado.

Timeline of this disclosure

November 18, 2024LA LUCKY Brand listed by Eldoradoon the group's public leak site

Records: 25 Employees
Ransom demanded: $5M

Other recent disclosures by Eldorado

Eldorado has been linked to 112 public victims on Darkfield. A sample of the most recent:

See the full Eldorado dossier →

Sector and geography

This disclosure adds to ransomware activity in the Business Services sector, which has 3,796 disclosures indexed across all operators we track. Geographically, LA LUCKY Brand is reported in United States, a country with 11,033 ransomware disclosures in our corpus.

If your organisation is affected

A listing by Eldorado means LA LUCKY Brand appeared on a ransomware extortion site and data attributed to it has been published. If this is your organisation, or a supplier you depend on, the priority is to confirm the intrusion and contain it before the window to act closes.

Engage your incident-response team and preserve forensic evidence before remediating — do not wipe affected systems first.
Force a password reset and revoke active sessions for exposed accounts; rotate any credentials, API keys or certificates that may have been in the stolen data.
Assess regulatory notification duties (GDPR, NIS2, sector regulators) — many carry a 72-hour reporting clock from awareness.
Report the incident to your national CERT, CISA (United States), as required for your jurisdiction.
Monitor for the data appearing on Eldorado's leak site and across paste and breach channels, and brief downstream partners who may be exposed through you.

How we know this. Darkfield monitors public ransomware leak sites continuously, archiving every new disclosure and the data later released against the victim. Each entry on this page is sourced from the operator's own publication and cross-checked against complementary OSINT feeds (RansomLook, ransomware.live, RansomWatch). We do not collect or host stolen data — only the metadata, timestamps and screenshots needed to make the public disclosure searchable and accountable. Records here are corrected when the original post is edited, retracted, or merged with another disclosure.